Nursing is a healthcare career that has been thriving over the past two years, and will be in greater demand in 2009. Why? Because there is a nursing shortage. Nursing is a tough job, and the truth is that nurses eventually burn out. When they do, they start looking for alternative healthcare careers, usually turning [...]
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Over the past three years as a columnist for Pharmaceutical Representative, I have written on many aspects of clinical selling aimed to help pharmaceutical sales reps establish meaningful dialog with their physician customers. In this column, I’d like to share a checklist critical for the quintessential clinical-sales professional. Clinical trials competency * Know what a [...]
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